Bryan Ware was sitting in a restaurant watching his kids draw on the menu with Crayons when he had a thought:
“As a supply-chain-guy I questioned, ‘What would they do with these Crayons afterwards?’, and we figured out that they just throw them away. So we wanted to figure out how we could take this resource that was being thrown away and put it into something else that was more meaningful.”
It was this thought that sparked The Crayon Initiative, a non-profit organization that takes used crayons and recycles them for use in children’s hospitals.