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Ingenious start-up bridges the digital gap for grandparents

WEB2-FAMILEO

Famileo

Mathilde De Robien - published on 11/14/22

Kids upload messages and photos on an app; grandparents get a printed (on paper!) gazette. Check out Famileo.

With Famileo, you can subscribe grandparents to a personalized paper journal compiled (according to a pre-set frequency) using messages and digital photos their children and grandchildren submit through an application.

The young start-up, launched in Saint-Malo, France, in 2015 by Tanguy de Gélis and Armel de Lesquen, takes charge of making the link between the digital and paper formats: an essential mediation to keep digital immigrants (who have not quite migrated!) up to date on family life.

The fact is that today, although everyone in a family may speak the same language, they don’t necessarily use the same communication tools. With this ingenious initiative, Famileo allows you to connect with your grandparents, reconciling their love of paper with the digital habits of younger family members.

Famileo presse20191 (c) Nino Mahaut

Gabrielle, 80 years old, and Paul, 88 years old, have been subscribers to Famileo for one year. This couple from Alsace (in eastern France) have three children scattered between eastern France, the Paris region, and Reunion Island (a French island of the southeastern coast of Africa), plus six grandchildren in France, Germany and Spain, and three great-grandchildren. Every month, the Famileo newsletter gives them news about the whole family. “We’re delighted to receive it! We look forward to it every month!” they tell Aleteia. “In the past, we used to take pictures and send them to get developed. Now I don’t even have photos of my grandchildren! They take them with their smartphones or whatever, but we don’t see them, so Famileo replaces them! And we see how their lives are evolving.”

Gabrielle and Paul are now very happy, and unfailingly show the famous gazette to all their relatives and friends who come to visit them.

Here is one family’s testimony about the gazette:

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This article is sponsored by Famileo.

Tags:
ElderlyFamilySocial Media
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