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Tuesday 28 September |
Saint of the Day: St. Wenceslaus

Chick-Fil-A Offers Free Ice Cream—With a Catch

Deacon Greg Kandra - published on 03/02/16

Sounds like a good idea to me:

It’s probably harder than you think. Some Chick-Fil-A locations across the U.S. are offering customers free ice cream in exchange for going screen-free. The company said on Tuesday that customers at more than 150 locally-owned Chick-Fil-A locations across the country can win a free Chick-Fil-A Icedream provided they can make it through their meals without looking at their phones. “Although our phones were meant to bring us closer together, they can sometimes have the opposite effect,” the company said in its announcement. The promotion is the brainchild of Brad Williams, a Chick-Fil-A operator in Georgia, who has been offering dining families a square, cardboard box he calls a “cell phone coop,” where they can place their phones (in silent mode) for the duration of their meals.
 “As we all know, technology increasingly demands more of our time and can be a big distraction, even while we’re eating,” Williams said in a statement. “This got me thinking about what we could do to reduce this distraction during meals.”
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