Aleteia logoAleteia logo
Aleteia
Sunday 18 April |
Saint of the Day: Bl. Maria Anna Blondin

Trump—and Transubstantiation?

Deacon Greg Kandra - published on 03/10/16

In the New York Times, of all places, TV critic James Poniewozik has this observationabout Donald Trumps branding exercise the other night:

The steaks in a presidential election have never been higher. After his victories in the Michigan and Mississippi Republican primaries on Tuesday night, Donald J. Trump held a news conference at his golf resort in Jupiter, Fla., in which he briefly turned cable news networks into his own personal warehouse club. With the usual row of United States flags was a display table of products: America’s brand alongside Mr. Trump’s, not necessarily in that order. There was Trump Water, wines from Trump Winery and, above all, a bloody heap of steaks. It was the most brazen display of meat in an American presidential campaign since last Thursday’s Republican debate. …Branding, Mr. Trump’s specialty, is the capitalist version of transubstantiation. The businessman-celebrity bestows his blessing on a humble slab of meat and lo, it becomes a Trump Steak. The word made flesh, water and wine — from a candidate who once referred to the New Testament book as “Two Corinthians.” It was like the wedding at Cana meets the miracle of loaves and fishes, had they been catered by Ruth’s Chris.

Read it all.

Photo: Getty Images

Support Aleteia!

If you’re reading this article, it’s thanks to the generosity of people like you, who have made Aleteia possible.

Here are some numbers:

  • 20 million users around the world read Aleteia.org every month
  • Aleteia is published every day in seven languages: English, French, Italian, Spanish, Portuguese, Polish, and Slovenian
  • Each month, readers view more than 50 million pages
  • Nearly 4 million people follow Aleteia on social media
  • Each month, we publish 2,450 articles and around 40 videos
  • We have 60 full time staff and approximately 400 collaborators (writers, translators, photographers, etc.)

As you can imagine, these numbers represent a lot of work. We need you.

Support Aleteia with as little as $1. It only takes a minute. Thank you!

Daily prayer
And today we celebrate...




Top 10
1
SPANISH FLU
Bret Thoman, OFS
What Padre Pio saw in the Spanish Flu of 1918
2
LOREN SCHAUERS
Annalisa Teggi
Amputee from the waist down is thankful every day to be alive
3
PADRE PIO
Philip Kosloski
Padre Pio’s favorite prayer of petition
4
MASS
Philip Kosloski
5 Essential things used at Mass and their symbolism
5
COUPLE
Cerith Gardiner
7 Joys to be had from a lengthy marriage
6
PRAY
Philip Kosloski
Catholic prayers for strength
7
HOLY SEPULCHRE CROSSES
Zelda Caldwell
Mystery of crosses on walls of Church of the Holy Sepulchre may h...
See More